3 weeks effort of big billion day sales by Flipkart has come to an end on same day within 10 hours of its launched . Orders - over 300,000 , Sales - $100 million in 10 hours. Flipkart has achieved its target and reached a mark of $100 million well before 1 day and put a full stop and not expecting order. Sachin and Binny Bansal , Co-founders of Flipkart confirmed in Media.
It is not the first time Flipkart has achieved targets well in advanced . Earlier it has already sold Motorola Mobile Phones MotoE and MotoG (exclusively on Flipkart). They have achieved the sales less than the time they promised to Motorola.
Similarly, Mi3 from Xiomi, China's third largest maker of mobile phones was the biggest success for Flipkart. The product was well received in India because of the specifications and Price. According to Sources, Flipkart has sold over 30,000 to 40,000 mobile phone in few tranches .
This is going to be the strategy of many ecommerce player in India. Create a big campaign well in advance to let people know about it. Spend lot of money on marketing to make the D day very successful. It is like a bollywood movie, where lot of money being spend on marketing to run a movie on 4000+ screen for a week to make it 150+ cr sale.