Retailopia | Ecommerce News

With the advancements of today’s technology, online is becoming the norm for many shoppers. In a recent survey in Britain, 29% of respondents stated that online shopping is the ‘best tech development of our time’. They mean it as well with eMarketer forecasting that the global ecommerce trade is expected to increase by 20.1% this year to reach $1.5 trillion, and with 70% of shoppers claiming to prefer online over real world shopping.

At the mall shoppers have the opportunity to take only a few steps into a store to gain a visual representation of what items are available prior to committing to viewing the stores range in greater detail. That all important first scan of the store can be critical.  On the other hand, eCommerce traditionally does not provide shoppers with a comparative experience online.

Campus Sutra is bringing you back to your college memories. All the Alumni of their respective colleges, here is the chance to get your customize campus merchandise.  We had a chat with the founders of Campus Sutra , Khushboo, Ravi and Sonal. Here is what they have to say about Campus Sutra and their plans going forward.

 A run rate of INR 1.2 Cr turnover and been in the business for over a year,  Healthyworld.in started by first-generation entrepreneurs, Puru and  Sreejith.  An alumni of FMS, Delhi,   Puru comes from a defense background and a corporate experience spanning across multinationals, including P&G, ITC, CSC & Cognizant. While Sreejith has a diverse experience of more than 12 years in HR and Law and worked with big companies like Cognizant, Tata Motors and Delphi TVS.  Let's read what Founders have to say :) 

ToyTasting is one of the largest non-media house YouTube channel in India. The channel was founded in Jan-12, by Richa Dikshit, formerly an investment banker with Merrill Lynch.  ToyTasting created a niche by focusing on making  videos on toys . After the initial success of ToyTasting, Richa launched Yellow Giraffe to cater to the growing demand for  toys in India .

Have you ever heard of tyre shop coming right at your doorstep? Founded recently in February 2013, now you can buy tyres online with TyreOnWheels.com and get them fitted with India’s First Mobile Tyre Fitting Service at your doorstep without even stepping out. There are three things they encouraged in their business – customer service, wider selection of products, and better price. The founding team of TyreOnWheels.Com has a 30 year long experience in the tyre industry.Recently, Retailopia had a one to one with Rajat Malhotra who is the co-founder of the company.

Which things should we buy online? Ofcourse everything. But why everything not getting sold online. We are reaching a stage where almost whatever you can think of will get sold online. Those days are not that far. Typically,  people are worried about Price, Packaging, Delivery, Quality of Service etc.  Would you like to buy guitar online if someone will guarantee you about aforementioned. Here comes Guitarstreet.in – Co-Founder and Head Operations, Utkarsh Apoorva. So, what was the impetus behind this venture? GuitarStreet's foundation dates back to the time when I bought my first Guitar. Not knowing where to purchase it from, I asked some friends and eventually spotted an old store in Chandni Chowk in Delhi. I wasn't aware of the large music stores at CP. Finally, me and my father spotted the store we were looking for, and bought a Givson. The store had very limited options and almost no guidance for making an informed purchase. Fast forward a few years, ...

You have taken a decision on what you want to buy online, but which site? Jabong, Flipkart, Tradus, Naaptol , there are plenty of others. If you are loyal to any particular online store, you will buy from that, it may end up charging you more. If you are smart, you will go through each and every website and search prices that is very cumbersome and time consuming Process. But if you are smarter, you can do one more click and search price on Pricesbolo . It is a Price comparison site. This is basically Price Search Engine with kick ass UI.

If you have a content-driven Web site, how can you make money off your traffic? or If you are an online merchant, how can you get people to your site to buy your products? One popular option that serves both of these functions is an affiliate program. and here comes Dezyna. Dezyna is founded by Ankit Arora. Before starting dezyna, he was in Silicon Valley, California where he worked as an engineer at an  Electronic Design Automation Company. After returning to India, he started an online skill school called courseon.com. He loves entrepreneurship, creating code, and is also a marathon runner. He holds a Masters degree in Electrical Engineering from University of Southern California. We had a talk with Ankit to know more about Dezyna.

KaiseDiya.com is a Hindi name. It means by asking " What is the cost" from a seller. It is an online grocery store in Mumbai. started by Sachin Pikle.  He comes from a technology and eCommerce consulting background. He has handled various eCommerce assignments with both global and Indian retail giants like Walmart, Future Group and others in the last few years. Previously he has been associated with global Banking and Insurance majors like Westpac, J.P. Morgan, American Express and others. Sachin Pikle holds a Bachelor of Civil Engineering from Mumbai University and has over 15 years of diverse industry experience. We had a talk to know more about his current venture KaiseDiya.com

Live Sports365 E-Retail Pvt. Ltd (www.sports365.in) is India’s first professionally managed sports and Fitness Company. The group runs one of India’s finest e-Commerce stores which offers more than 8000 products from 100 brands, both national and international. Sports365 is your one stop shop for sports equipment online. From badminton racquets, sports shoes and apparel and cycling gear to fitness products like yoga mats and so on Sports365 is your one stop shop for sports equipment online. The institutional business unit offers turn-key solutions in terms of sports infrastructure, apparel and infrastructure to corporates, schools and colleges, sports clubs and academies, residential properties, fitness centers and hotels. Sports365 is the coming together of management professionals with a passion for sports and accomplished sporting icons.  (The leadership team comprises of Sekhar Reddy and Mahesh Bhupathi.) We are also supported by Yuvraj Singh, Dipika Pallikal, Lara Dutt...

In this article, we are not covering registering a business or any legal advice on whether you should register a sole proprietor or LLC or Pvt. Ltd. We are talking about things you should take care of before you  are thinking of starting of e-commerce business Vendor Management : Vendors are the most important part of the entire supply chain when you are starting an ecommerce site. Should you buy products and create inventory or should you rely on the vendors and give them the responsibility of getting things delivered or Just pick it up from the Vendors as and when you receive the order. Multiple things can be worked out, each have its own pluses and minuses. It also depends on the types of products you are selling on your website.

Barilliance helps e-commerce sites of any size to increase sales and conversion rates by providing visitors with a personalized shopping experience. Software-as-a-Service (SaaS) delivery and Zero Integration technology are making it super easy for online retailers to reap the benefits of products they offer without upfront investment. Barilliance was founded in 2008 and is headquartered in Tel Aviv, Israel. We had a talk with Ido, Co-founder of Barilliance.com to understand where the company is heading and what the next big thing company is planning. What is Barilliance.com and what services are you providing to Online Retailers? Barilliance enables e-commerce marketers to improve key business metrics by utilizing a suite of personalization products that can be setup in 5 minutes using a single tag. The Barilliance SaaS products suite presents visitors with personalized real time product offers and targeted content across multiple channels based on the visitor’s current int...

Footsy is focusing on socks and accessories that keep your feet happy. Based out of Bangalore, Footsy was Co-founded by Seema Seth and Pooja Mehta and was launched in February, 2012. Footsy aims to elevate socks to a must-have fashion accessory and to banish the conventional grey, brown and black socks. We had a discussion with the founders to know about their plans and where they see footsy in next 2-3 years’ time. What is Footsy.in? What problem are you solving? Footsy is India’s only ecommerce brand focusing on socks. We mean, the playful kind. Brands are not always about problem-solving. Footsy is more about adding delight to the finer details of your wardrobe.  We've  taken a mundane product and elevated it to a fun fashion accessory.

Mysportcart.com has been founded with a mission to fast deliver sports, health and fitness equipments at low price to the customer's doorsteps. Based on a customer centric approach, the company is devising innovative ways to bring quality products with many advantages like free shipping, cash on delivery, online and mobile payment options, and easy refund policies. Its founding members-graduates from IIT- foresee an unprecedented growth in the e-commerce culture in India where there already exists a large proportion of technological savvy population. By minimizing the delivery time, the company wants to create an environment of real shopping experience for its customers. We had a talk with Pankaj Garg, Founder of Mysportcart to understand more about his current and future plans.

Reevoo enables brands to join consumer discussions to attract, engage and retain more customers. Their social commerce suites provide reviews, recommendations and community solutions that have an immediate impact on the bottom line, and turn feedback into insights that can guide business. We had a chat with Richard Anson , Founder of Reevoo.com to understand their current and future plans. What is Reevoo and what problem are you solving? Reevoo enables businesses to harness the power of consumer conversations, through customer review, community management and social analytics tools. Our solutions help businesses to attract, engage, convert and retain their customers’ better, increasing revenues and customer satisfaction. Our social commerce solutions take care of everything from collecting and moderating reviews, to maximizing the ROI of social content, to building an online community of brands’ best customers. This unique, flexible approach allows us to deliver industry-l...

Ondango offers an innovative, user-friendly social commerce solution for Facebook Pages. Ondango's shopping system can be installed in just a few steps and allows fans to purchase their favorite products without ever leaving Facebook - from window-shopping to check-out. The Berlin-based startup was founded by José Matías del Pino (CEO), Claudio Bredfeldt (CTO) and Nicolas Dittberner (CMO). We had a talk with Jose to understand how Ondango is doing and their future plans going forward.

India’s leading online retailer for luxury fashion accessories with niche, vertical-specific portals such as lenskart.com, watchkart.com, bagskart.com and jewelskart.com has been selected for international recognition as the fastest growing e-commerce platform from 100 Finalists. The honour recognized top 100 leading private companies from Asia, celebrating these startups’ innovations and technologies across their respective industries.

Facebook has changed the way people used to do business. Close to 1 billion population is on Facebook and to harness that, retailers and brands started opening their shops on Facebook. It has also given birth of new ways of marketing to reach out to the end customers. Buyapowa.com built around the similar model in a unique way to provide value to brands , retailers and end customers. To understand more about buyapowa.com, we had a discussion with Gideon Lask, CEO & Founder, BuyaPowa

Konga.com is a one-stop shopping website that provides the shopper with a wide selection of products to meet their beauty, health and lifestyle needs. Their mission is to make people unbelievably happy by delivering an incredibly simple and convenient way to buy things online!They began with baby products, beauty and personal care products and in less than two months of operations, they expanded their offerings to school/office stationery, office equipments, home appliances and groceries. Konga.com was launched in July 2012 by Simdul Shagaya in Lagos Nigeria and to understand more about the ecommerce industry in Nigeria, we had a talk with him.